MAC Eye Brows Big Boost Fibre Gel

REP1031786

MAC

$ 49.34

Color

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Description

Boost your brow game. Give brows a voluminous boost in a single swoop with this 24-hour Fibre Gel for perfectly polished to expertly untamed looks. This tinted formula effortlessly creates fuller, thicker, fluffier brows with small synthetic microfibres that build, define and shape brow hairs. Its waterproof, sweatproof formula ensures color and volume are locked in all day and night.

Key Claims and Benefits:

95% of users reported instantly fuller-looking brows
96% of users reported instantly transformed brows
91% of users reported effortless application
Long-wearing, 24 hours
Volumizing and buildable
Tri-Fibre Technology
Sweatproof and waterproof
Smudge-proof and fade-proof
Non-flaking

How to Use:

Starting at the inner brows, brush upward and outward in short strokes.
Follow the direction of hair growth for a natural, effortless look.
Use the tip of the brush to fill in specific areas.
Repeat until desired effect is achieved.

0.21 oz.

Make-Up Art Cosmetics started life in Toronto, Canada. Makeup artist and photographer Frank Toskan and salon owner Frank Angelo became frustrated by the lack of makeup that photographed well, so they decided to create their own. At first, they made the cosmetics in their kitchen and sold them straight from the salon to fellow makeup artists, as well as models and photographers. Soon, stylists and fashion editors got in on the action. As the magazine credits racked up and word-of-mouth popularity grew, the duo launched M·A·C in March 1984 from a counter in a Toronto department store.

Their approach was chic utility, with the makeup coming in black pots rather than compacts. While other major makeup brands at the time were predominantly skincare companies, M·A·C chose instead to establish itself as the ultimate colour authority. Professional makeup artists manned the counter, an industry first. One of the most popular offerings was an intense matte red lipstick, which got a boost with an appearance in a photo-shoot of the fast-rising Madonna, later seen wearing a M·A·C T-shirt.

The company took the industry by storm, offering a wide range of products that blended street savvy with glamorous style and panache.