MAC Pro Longwear Nourishing Waterproof Foundation

MAC Pro Longwear Nourishing Waterproof Foundation

REP1028938

MAC

$ 79.37

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Description

A hydrating waterproof formula that can be used as a foundation or concealer, wearing for an unprecedented 36 hours. Neither tears nor rain can budge this oil-free sweat- and humidity-resistant product, giving you round-the-clock realness that's as nonstop as you! The formula blends seamlessly and wears comfortably on the skin with medium-to-full weightless coverage and a natural satin finish.

Key Claims and Benefits:

Waterproof
Transfer-resistant
Sweat- and humidity-resistant
Long-wearing, 36 hours
Comfortable formula
Instant and long-term hydration
Oil-free
Provides stay-true color
Dermatologist tested
For all skin types

Usage:

Apply to face or body. Blend with fingers, sponge or brush.

Make-Up Art Cosmetics started life in Toronto, Canada. Makeup artist and photographer Frank Toskan and salon owner Frank Angelo became frustrated by the lack of makeup that photographed well, so they decided to create their own. At first, they made the cosmetics in their kitchen and sold them straight from the salon to fellow makeup artists, as well as models and photographers. Soon, stylists and fashion editors got in on the action. As the magazine credits racked up and word-of-mouth popularity grew, the duo launched M·A·C in March 1984 from a counter in a Toronto department store.

Their approach was chic utility, with the makeup coming in black pots rather than compacts. While other major makeup brands at the time were predominantly skincare companies, M·A·C chose instead to establish itself as the ultimate colour authority. Professional makeup artists manned the counter, an industry first. One of the most popular offerings was an intense matte red lipstick, which got a boost with an appearance in a photo-shoot of the fast-rising Madonna, later seen wearing a M·A·C T-shirt.

The company took the industry by storm, offering a wide range of products that blended street savvy with glamorous style and panache.