MAC Art Library Palette: It's Designer

REP1027860

MAC

$ 102.96

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Description

Go avant-garde with the 12 runway-ready colors of It's Designer developed by MAC Pro Artists. The highly pigmented powder applies evenly and blends well. Can be used wet or dry. Available in a wide variety of textures and finishes.

Shades:

Starry Night
Bright Pink
My Kid Could Make That
It's Designer
Darkroom
Gallerina
High Concept
If It Ain't Baroque
Chrome Yellow
Triennial Wave
Can't Afford This
Carbon

Key Claims & Benefits:

Dermatologist tested
Ophthalmologist tested
Non-acnegenic
Safe for contact lens wearers
Can be used wet or dry

Make-Up Art Cosmetics started life in Toronto, Canada. Makeup artist and photographer Frank Toskan and salon owner Frank Angelo became frustrated by the lack of makeup that photographed well, so they decided to create their own. At first, they made the cosmetics in their kitchen and sold them straight from the salon to fellow makeup artists, as well as models and photographers. Soon, stylists and fashion editors got in on the action. As the magazine credits racked up and word-of-mouth popularity grew, the duo launched M·A·C in March 1984 from a counter in a Toronto department store.

Their approach was chic utility, with the makeup coming in black pots rather than compacts. While other major makeup brands at the time were predominantly skincare companies, M·A·C chose instead to establish itself as the ultimate colour authority. Professional makeup artists manned the counter, an industry first. One of the most popular offerings was an intense matte red lipstick, which got a boost with an appearance in a photo-shoot of the fast-rising Madonna, later seen wearing a M·A·C T-shirt.

The company took the industry by storm, offering a wide range of products that blended street savvy with glamorous style and panache.